In many professional and social circles, most understand the criticality of building and effectively maintaining a personal network of contacts. This “little black book”, albeit electronic or otherwise, can mean the difference in getting the meeting or not and closing the deal. Although, I refer to these contacts in terms of a business framework, they can certainly pertain to personal success in your individual spheres of influence. One’s associations with the PTA/PTO, religious groups, and the Little League can benefit enormously from a network of contacts.
However, with the relatively recent “big bang”-like atomic acceleration of Social networking, a disturbing trend has begun to rear its’ confused and scatter-brained head. I’m, of course, referring to the advent of and subsequent, exponential growth of the “Open Networker”. Ah yes….come one, come all. We are open for business.
This is a different creature than one may expect when observing a socially viable and outwardly looking dilatant of pressing the flesh. As we are all social creatures by the bountiful gifts of nature, it is expected that most of us look to directly and meaningfully connecting with another human for the express and deliberate purpose of initiating and cultivating an influential and enduring relationship. That was the preverbal “mouthful”, but a working definition of contact, it is. However, the Open Networker is another breed, nay another species when they attempt to single handedly test and prove the six degrees of separation theory. Although meeting and being met is an important event, the event itself is not the fleeting pinpoint in time that we are seeking.
Where is the love….where is is the meaning? According to Jeffrey Gittomer in his book The Little Black Book of Connections, “it is about connections and connecting, so that your little black book will become a success tool, not just a numbers database.”(Gittomer, 2006) I’m certain most people currently engaged in a social networking websites receive multitudes of connection requests from people more than four time zones away. One would find it painfully difficult to image the circumstances by which these requesters would ever have the slimmest opportunity to actually meet you, much less establish a meaningful, enduring and mutually beneficial relationship.
I too have succumbed to the excitement and allure of another human wanting to connect with me. It can be intoxicating to the ego to know that another person has taken an actual interest in you and hopefully after reviewing the not so limited life portrait that you carefully crafted for online consumption, they still want to connect….one can imagine the flips ones heart can do. Although this situation may sound, to some, as just the bit of excitement they were pinning for, I have decided to forgo this exercise in the enjoyment of endorphins, in favor of a better state of mind…
I have decided to make real connections from now on. No more blindly accepting requests and then looking through the person’s life history to see how we could possibly benefit one another. My new social networking motto…other than “who the hell is this person wanting to connect?”
“Putting true meaning back into the electronic handshake”
Craig A. Tedeton
January 16, 2009
Filed under: Humor, Opinions | Tagged: Contacts, Humor, Networking, Social Networking | Leave a Comment »